SDR-style sorting with the reasoning written down.
status built · not deployedrole designed + built end to end
interactive · click and scroll it
Three leads, three routes: a hot lead with a drafted intro, a cold archive, and one held for a human with its reason.
What it solves
Keyword filters bury good-fit leads and humans cannot keep up with volume, so the borderline leads, the ones actually worth a person's judgment, get treated like everything else. Scoring here runs against an explicit rubric file rather than a black box, which means every routed lead carries its why, and borderline is a first-class outcome instead of a forced yes or no.
Who it serves
Sales teams and agencies with more inbound than they can qualify by hand.
Who it is for
The rep who wants obvious yes and obvious no handled, and the maybes surfaced.
How it works
Lead arrivesA form or inbox capture normalizes the lead onto the webhook.
EnrichPublic signals fill in what the form left blank.
Score against a written rubricClaude scores fit against an explicit ideal-customer profile, not a black box, and writes down why.
Route four waysHot gets a drafted intro reply. Warm holds for nurture. Cold archives. Anything the guardrail or the confidence floor catches routes to a human with the reason attached.